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Certified Marketing Services



Wireless Data Demystified by John Vacca, X

Wireless Data Demystified by John Vacca, X
UNDERSTAND WIRELESS DATA COMPLETELY, EASILY WITH "WIRELESS DATA DEMYSTIFIED Wireless subscribers are up, but revenue per subscriber isn't - and it isn't going to be unless wireless service providers can provide more than plain-vanilla voice services. The road to successful deployment of data services has been difficult, but it is essential if the industry is going to survive. This book takes you inside the data services that will - one way or another - transform the wireless industry. John R. Vacca wrote the book on wireless data, literally: His "Wireless Broadband Networks Handbook is the field's standard professional reference. Now, in "Wireless Data Demystified, he offers a book anyone can understand--without being a certified technical expert. And if you are a technical expert, you will find here the essentials you need, without wading through hundreds of pages of technical detail. You "must read this book if-- * understanding wireless data technologies and their future is your career * you want a sightline on interlinked wireless data technologies - and a realistic timeline on what's really happening now * wireless e-mail, e-commerce, audio, video, stock quotes, information retrieval, and other subscriber services are part of your plan for the future * networks, technologies, and the protocols that deliver wireless data services are your responsibility * making the move from straight wireless voice services to data is your company's survival strategy - or should be * basic network design and deployment concepts, clearly explained, could put you ahead of the pack * implementing fixed wireless or WLL (wireless local loop) is a service possibility *you're a network manager, administrator, or technician, or work in wireless sales or marketing * you can see past the troubled present to future investment potential of wireless data Transmitting wireless data will be a $7.5 billion-a-year business by 2005, industry analysts predict.



Jncip Juniper Networks Certified Internet Professional Study Guide by Harry Reynolds,
Jncip Juniper Networks Certified Internet Professional Study Guide by Harry Reynolds,
Juniper Networks develops high-speed, scalable routers for the service provider and networking industry. They are challenging Cisco in the internetworking market with state of the art technology and innovation. Juniper Networks offers a four-tiered certification program. The JNCIP (Juniper Networks Certified Internet Professional) is an advanced, lab-based certification that tests network administrators in their knowledge of working with Juniper products and the JUNOS software in a multiprotocol network environment. It is the third level in Juniper Networks' certification hierarchy, following JNCIA (Juniper Networks Certified Internet Associate) and the JNCIS (Juniper Networks Certified Internet Specialist), and preceding JNCIE (Juniper Networks Certified Internet Expert).



Services marketing - Services marketing is marketing based on relationship and value. It may be used to market a service or a product.

Internet marketing - Internet marketing is the use of the Internet to advertise and sell goods and services. Internet Marketing includes pay per click advertising, banner ads, e-mail marketing, search engine marketing (including search engine optimization), blog marketing, and article marketing.

Assurance services - Assurance services have been defined by the American Institute of Certified Public Accountants (AICPA) as 'Independent Professional Services that improve information quality or its context'. Such services are very broad and could include assessments of internet security and quality of health facilities.

Word of mouth marketing - Word of mouth marketing is a term used in the marketing industry to describe activities that companies undertake to generate favorable word of mouth publicity about products and services.



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